Make more money - without spending more
Everyone knows that you have to spend money to make money, but what if you could double your sales without spending anymore on advertising or search engine optimization? You already have the potential. The top ecommerce sites on the internet are converting at over 10%. If you are one of them, then congratulations, if not, check out this article at the SEO world blog.
Don’t you know your strategic and tactical angles the best of all? Wrong. Not when it comes to landing page design. It’s the visitor to your page that will help design it for you. But - only if that visitor is tracked and tested in such a way that you can quantify the relevancy and conversion factors of that visitor.
Stay tuned. I’m going to give a run down on Google’s Website Optimizer later this week.
September 16th, 2007 at 10:44 am
thx zachary, look forward to hearing your take on google website optimizer! we’ve been considering using it but aren’t sure if it’s worth the effort.